Some of the best candidates you’ll work with aren’t specifically looking for a new job. They’re passive candidates — generally satisfied with where they are, but open to hearing about their next great opportunity.
LinkedIn’s U.S. & Canada Talent Trends report says 90 percent of professionals are interested in hearing about new job opportunities. But only about a third are actively looking; the rest are where you can find your knockout candidates — if you connect with them the right way.
Here are four ways to attract LinkedIn passive candidates.